Secret Level is a conceptual project centered around a fictional 8-bit retro arcade-themed casino. This concept encompasses a variety of elements, including branded merchandise, a website, a magazine editorial, a promotional poster for an event at the casino, and more. I began with the creation of an 8-bit graphic logo. I researched casinos and retro video game menus to develop a cohesive branding system that I applied throughout the project. The poster design for Dev Con 5, intended to be sponsored by the casino while appearing branded by another organization, features a line art style mirrored in the typography used.
Secret Level Logo
Billboard (Mockup Provided by PixPine)
Playing Cards and Poker Chips (Mockup Image by yeven_popov on Freepik)
High Score Board - A Place for High Rollers and Jackpot Winners to Leave Their Mark
Table Menu (Mockup Image provided by mockupfree.co)
Arcade Inspired Table Menu (Front)
Arcade Inspired Table Menu (Back)
Event Poster for an event sponsored by and held at Secret Level
Website Screen Grabs - Home Page
Website Screen Grabs - About Page
Website Screen Grabs - Location Page
Website Screen Grabs - Players Club
